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Personify Health Client Blog

Elevate Member Engagement with Our Latest Omni-Channel Communications Enhancement

Organizations are increasingly recognizing that member engagement isn’t just a nice-to-have—it’s a critical lever for cost containment.   

Personalized, member-centric strategies that drive awareness and utilization of benefits can significantly reduce avoidable costs and improve outcomes. Which is why tailored content is no longer optional - it's essential to maximizing the value of your benefits investment. 

Omni-Channel-Comms

Meet our 30-Day Onboarding Communication Series  

With our new, dynamic onboarding journey, we're getting more members engaged from the get-go.  

This dynamic, omni-channel welcome journey accelerates member activation by guiding each member through key setup steps tailored to their unique needs. If members drop off, they receive gentle nudges to get going again using SMS, push notifications, email, and in-app/web notifications. 

This cutting-edge feature is designed to revolutionize how you connect with your members and drive better health outcomes. Explore the key features and benefits that make this a must-have tool for your organization. 

 

Personalized and Tailored Messaging 

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    As part of our member-centric approach, we engage your members on a personal level, guiding them towards their next best action for improved health.

  • Our dynamic content delivers tailored messages based on your program design, rewards strategy, and your members’ interests to keep engagement levels high.

  • We’re investing in making healthier easier on a global scale. In fact, these communications are translated into all supported languages and comply with all rules and laws that govern communications. Like our existing communications framework, the US instance connects to our US database and the EU instance connects to our EU database.  

 

Enhanced Member Engagement 

  • We use targeted segmentation to reach your disengaging and unengaged members with personalized messages and encouragement to boost their participation. 

  • Our timely delivery ensures that messages reach members at the right time, through the right channel—such as email, SMS, and in-app/web notifications—for maximum impact. 

  • We're also leveraging member behaviors, patterns, and program design data to nudge and reward members for completing the next best action towards better health. 

 

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Value and Impact 

  • Our Strategic Communication Framework enables us to avoid message overload by delivering content that resonates with members, leading to meaningful interactions and improved health outcomes. 

  • We provide admin relief by doing the heavy lifting on activating and engaging your members with cutting-edge communications capabilities while also helping them stay connected to our experts. 

 

Ongoing Improvements 

  • Continuous Updates: Stay ahead with ongoing improvements in communication strategies, ensuring that your members are always engaged and informed. 

 

Increasing program utilization 

Enabling our Omni-Channel Communications feature will not only streamline your communication efforts but also empower your members to take charge of their health journey like never before. Elevate member engagement, drive better health outcomes, and create a lasting impact with this powerful new tool. 

We look forward to helping you unlock the full potential of Omni-Channel Communications and take your member engagement to the next level. Reach out to our Personify Health team today to enable this feature and embark on a journey towards improved member interactions and healthier outcomes.