Use a mix of tactics such as direct mail, email, social media, and digital ads when executing this campaign. Placing banner ads on websites can reach individuals searching for skin cancer information.
Enhancing campaign messaging:
In your campaign's messaging, include information about the symptoms of skin cancer, the risk of the sun’s rays, and how they can prevent Melanoma and other types of skin cancer through prevention.
We can help you identify the best audience for this campaign and remind them to do the following this summer to help prevent skin issues:
Find shade during midday hours.
Wear protective clothing that covers arms and legs.
Wear a wide-brim hat to shade the face, head, ears, and neck.
Wear sunglasses that block both UVA and UVB rays. Use sunscreen with both UVA and UVB protection and a sun protection factor (SPF) of 15 or higher.
Avoid tanning indoors via tanning beds, booths, or sun lamps.
Let's make sure your patients and prospects enjoy the beautiful summertime weather safely. Ask your Personify Health Account Team how to get this campaign kicked off today.